Schneider Electric accelerated the improvement of e-commerce business layout and let digitization run through the enterprise operation

The arrival of the crown epidemic has reshaped the business model of the enterprise in a sense. The way of "online, cloud and remote" has swept through. The comprehensive digital transformation is rapidly changing from "optional" to "required" of the enterprise. The "double 11 promotion" is imminent, and all kinds of e-commerce are bound to usher in a round of shipment peak. As an effective supplement to the traditional business, the development of industrial e-commerce business will not only enrich users' purchase channels, but also bring more possibilities and effective extension to enterprises in serving customers, so that users can enjoy a better purchase and follow-up service experience. As an expert in digital transformation in the field of global energy management and automation, Schneider Electric has actively explored e-commerce business while continuously improving traditional channels in recent years. According to different business focus and positioning, a more comprehensive layout has been formed, including trading e-commerce represented by industrial control cat, Gongpin Hui and Zhenkun bank, as well as platform e-commerce such as Alibaba 1688, jd.com and tmall. The online products cover industrial products such as raw materials, air circuit breakers, molded case circuit breakers, sensors, household building materials Personal, family and enterprise ups and other categories, effectively covering a wider range of regions and multiple types of customers. Taking JD platform as an example, combined with the advantages of the platform and Schneider Electric's mature offline channels, it can not only meet the scattered needs of various small and medium-sized customers, but also meet the more needs of large customers in MRO business. At the same time, relying on the digital communication access mode and efficient supply chain service, its own perfect supply chain system and service outlets all over the country, Schneider Electric e-commerce business can ensure the timeliness of product supply through JD platform, respond to customers' daily maintenance needs at the first time, and bring more high-quality after-sales service guarantee and experience, Help customers realize the whole process digital transformation and large-scale cost reduction and efficiency increase from the procurement link. In addition, with the continuous improvement of users' concept of protecting their own rights and interests and ensuring power safety, and their concern about the authenticity of products, especially online shopping products, Schneider Electric has launched a variety of flexible and efficient genuine self-service inspection methods, including physical anti-counterfeiting labels, QR code query, 400 manual customer service, official website channel query, etc, Assist users to conduct product self inspection conveniently and efficiently, and rest assured to enjoy the good experience brought by high-quality products. By virtue of its outstanding contribution to the digital transformation of enterprise procurement and the development of e-commerce of industrial products, Schneider Electric won the "2019 golden wheat award industrial category Award - the most influential industrial brand award" at the end of 2019. The award was initiated by Zhejiang Daily Group and Alibaba group and is known as the "Oscar of e-commerce", In 2019, the industrial category award was introduced for the first time, which once again highlights Schneider Electric's industry leading position and benchmarking role in the field of industrial e-commerce. In the upcoming 618 year promotion activities, the official flagship stores of Schneider Electric's e-commerce platforms will also carry out rich promotion activities. Schneider Electric Jingdong industrial products self operated flagship store took the lead in releasing the first wave of dividends. Many popular switch series, including Ruiyi, haolang, Fengshang, Qingyi and other explosive switches, provide more than 50% discount, providing consumers with the best choice with high cost performance for home decoration needs. In addition, from June 16 to 21, the self operated flagship store of Schneider Electric Jingdong industrial products also brought a total of three full reduction activities for industrial users, which were reduced by 300 for 1299, 98 / 95 / 9 discount for different product prices, and exquisite gifts for 499 / 1299 / 3999. Multiple feedback can not be missed. In addition, many types of uninterruptible power supplies of Schneider Electric and its APC brands will also participate in the 618 promotion activities. During the event, more than 10 small uninterruptible power supplies, including bk650-ch, will participate in promotional activities to give back to old users of Schneider Electric uninterruptible power supply, It also provides preferential and high-quality new choices for new users such as digital enthusiasts and game enthusiasts who are ready to start uninterruptible power supply.